Irvine Bicycles, Inc Sponsors the Diamond Bra for 2017!

Announcing our Diamond Bra Sponsor – Irvine Bicycles, Inc We are so excited to introduce our Diamond Bra sponsor – Irvine Bicycles Inc! Irvine Bicycles has sponsoring the Diamond Bra for the second year in a row.  The Diamond Bra is awarded to the Most Inspirational participant or volunteer and is in honor of our good […]

Rock N’ Road Sponsors the Red Bra for 2017

Rock N Road Cyclery in Orange County, CA is sponsoring the Red Bra this year! Matt Ford has been a long-time supporter of our cause and we greatly appreciate it. Rock N Road has a discount code for The Boob Ride. If your a customer or a Team VeloSport member, contact the shop or club […]

The Boob Ride is in Pacific Magazine!

Thanks to our dedicated PR team, we are happy to announce that we are now in Pacific Magazine’s April Calendar! Scroll down and and find our entry under April 22nd! PACIFIC San Diego Magazine (PacificSD) is the county’s hip, cultural barometer, highlighting the Where, When & WOW! of America’s Finest City. PacificSD leads the conversation on […]

Free Post Ride Massage from our New Sponsor

In addition to getting an amazing coastal ride, a happy heart for supporting a good cause, and a killer after-party, now you get FREE SPORTS MASSAGES AFTER THE BOOB RIDE!That’s right… for the first time in our 8-year history, the highly-trained practitioners and massage therapists from Del Mar Chiropractic Sports Group will be stretching tight […]

Magnificent Seven: Nutrition Myths and Cancer

I struggle when it comes to finding the answers about nutrition, and especially when it comes to nutrition and cancer. Our co-found and fellow four time cancer survivor, Dayna, has done extensive research on nutrition and credits it to helping her survive a stage four diagnosis. Therefore, I am excited to announce that Hoag will […]

The Pink Club Special Rewards for Our Donors

Introducing the new PINK CLUB for our supporters that donate above the normal event registration amount.  For every $25 donated above the normal registration fee, you get an opportunity to win special prizes. Just donating more than $25 puts you in this special group.It all started very simplyOne of our new sponsors, Cannondale offered a bike […]

Reiki Therapy – West Meets East for Healing

When someone we love is given a cancer diagnosis, many of us will not stray from the Western techniques of chemotherapy and radiation. However, some people seek out alternative therapies and treatments. I think that patients and their families benefit when the best of both worlds come together to promote healing.I was surprised and excited […]

Is Your Bike Ready?

It had been awhile since I got out on my bike, so we decided to take a short easy ride through Huntington Beach. We only had a few hours before it was supposed to rain, so we set out on a beautiful brisk Sunday morning. We road near the pier, checking out the sites and trying not to […]

Post-Surgery Breast Cancer Strength Building Workout

One of the most substantial issues that my mom has had to deal with after her mastectomy was the loss of strength in her arm. Since mastectomies are radical surgeries that take out the surrounding tissue and any other structure that maybe compromised, many patients are left with stiffness, loss of strength, and loss of […]

Dedicated to the Ones We Love

Breast cancer scares me more than anything else I have come across. It has no boundaries and it attacks without consideration of socio-economic status, race, or lifestyle. The two most significant risks for developing breast cancer are being a woman and getting older. The part that gets me the most, is that cancer can develop […]