Argyle Payments Sponsor the 2026 Bib Numbers If you’ve ever lined up at a cycling event, you know the ritual: coffee in one hand, nervous excitement in the other, and someone asking, “Did you pin your bib on yet?” That little rectangle of paper is more than just a number—it’s your official badge of bravery […]
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Herron Family Insurance Agency Sponsors the Red Bra for 2026
The Red Bra has a new champion behind the scenes, and we’re pretty excited about it. Please give a warm, wheel-spinning welcome to Herron Family Insurance Agency, Inc. as our 2026 Red Bra Sponsor! 🚴♀️❤️ Herron Insurance serves families throughout Laguna Niguel and beyond, helping protect the things that matter most—homes, cars, businesses, and futures. […]
Red Bra 2025 is Argyle Payments
Argyle Payments: Putting the “Charge” in Charitable Chests Ladies, gentlemen, and lovers of lycra, have we got some great news for you! Argyle Payments is officially sponsoring the Red Bra Award for The Boob Ride 2025. That’s right, the same fine folks who keep transactions smooth and seamless are now ensuring that riders get the […]
E-Bike Rental for 2025
Do it the Easy Way with an E-Bike The Boob Ride in a special relationship with Magnum Electric Bikes in Encinitas, has got you set-up to rent an e-bike and do it the easy way. The A-Cup route on the Encinitas ride is fun, flat, scenic, and now you can even do it on an […]
Green Bra Sponsor for 2025 is Bonnici Law Group
The Green Bra Sponsor for 2025 is Bonnici Law Group (BLG). The Green Bra is one of our fun awards that is a parody of the Tour de France Green Jersey. Bonnici Law Group: Protecting Injured Cyclists’ Rights in Southern California If you’re a cyclist in Southern California, you know how freeing it feels to […]
Yellow and Pink Bra Sponsor for 2025 is Raymond Fox & Associates
We are happy to announce that a long-time Boob Rider and his company are sponsoring the Yellow Bra for the Best Overall Rider and the Pink Bra or the Maglia Rosa bra for the Best Overall Woman! If there’s one thing Raymond Fox & Associates knows, it’s how to build something strong—whether it’s a state-of-the-art […]
Omni Logistics – Trucking Your Bikes Back to Irvine
Rolling Home: Omni Logistics Support On May 3, 2025, hundreds of cyclists will pedal their hearts out at The Boob Ride to support breast cancer patients and their families. Riders will push through miles of coastal scenery, rolling hills, through the beautiful SoCal weather—all powered by determination, enthusiasm, and maybe a few energy gels. But […]