Sometimes, the Boob Ride magic isn’t just about pedals turning and miles conquered - it’s about those “uhhh… now what?” moments that somehow turn into legendary saves. And this one? Oh, it’s a good one.

So, here’s the behind-the-scenes plot twist: our trusted logistics partner of 14 years was recently acquired by another company… and the new management decided The Boob Ride wasn’t their thing. Not exactly the news you want when you’ve got lots of bikes needing a ride home. 😅

Cue the Boob Crew doing what we do best—scrambling, calling in favors, and refusing to panic (okay, maybe just a little). And right when we needed a hero, in rolled Expedited Transport Agency (ETA), ready to save the day with a truck and a can-do attitude.

Now, here’s the quick scoop on who these legends are:
Expedited Transport Agency is a full-service logistics provider specializing in time-sensitive freight and transportation solutions across multiple industries. They coordinate shipments with precision, ensuring goods move efficiently, safely, and on schedule. Their team is built on reliability, flexibility, and a commitment to solving complex transportation challenges without breaking a sweat.

Translation: when things need to get somewhere fast and without drama… these are your people.

But what really sets ETA apart isn’t just what they do—it’s how they show up for the community. Donating a truck might sound simple, but for our ride, it’s a gamechanger. It means our riders can focus on what matters: supporting breast cancer patients, celebrating the journey, and maybe walking normally again someday. And because of that generosity, we bestowed upon them the highest Boob Ride honor—placing their logo front and center over our top award, the legendary Yellow Bra for Best Overall Rider. Not all heroes wear capes… some roll up in trucks and leave with elite status.

To the entire ETA team - thank you. You didn’t just move bikes; you carried a huge piece of this event on your shoulders (and your truck’s bed). We are incredibly grateful for your generosity, your partnership, and your willingness to jump in and help make this ride a success.

If you’re looking for a logistics company that delivers - literally - and actually cares about giving back, do yourself a favor and check out Expedited Transport Agency. They’re the kind of partner you want in your corner when it really counts.

Because behind every great ride… is a great support crew. 🚚💗