Sagan In the Green Bra!

Last weekend we had the pleasure of exhibiting at Peter Sagan’s Fondo Gran Roadie-Oh in San Marcos, California. This was a three-day event and ride that raised money for the Challenged Athletes Foundation, which is a phenomenal organization.  In the weeks leading up to the ride, we were pestering Mr. Sagan’s Instagram account with requests […]

Our Incredible Loss

Sadly, this week we lost one of our own – our co-founder Dayna Hinsley, lost her battle with cancer on Wednesday October 30th. We have suffered a tremendous loss of a co-founder, friend, and all around inspirational person. For those of you who knew Dayna, you knew she was full of light and laughter. She […]

Bikes, Boobs, and Sagan!

We are beyond excited to announce that The Boob Ride will be exhibiting in Peter Sagan’s Fondo Gran Roadie-Oh in North City San Marcos on November 9th and 10th! We will be exhibiting on both Saturday and Sunday and we even have some Boob Riders on the ride on Sunday. Sagan is my favorite cyclist […]

Most of us have had a family member, friend, or co-worker who have received a cancer diagnosis. Many of us want to support this person, but we don’t know how and we are afraid of saying or doing the wrong thing. This article, from ComPsych, provides some good advice on how to support someone with […]

Shake for the Cure!

Since this month is Pinktober, we are highlighting some of the breast cancer awareness activities that our Boob Ride supporters are involved in. This week we are featuring Amparo Baldmor’s “Shake for the Cure”! Ampy has been raising money for Susan G. Komen for over 20 years and has done the Susan G. Komen 3 […]

Boob Ride Supporters on Let’s Make a Deal!

Our Faithful Supporter Attend “Let’s Make a Deal!” to Support Breast Cancer Awareness Our fully self-expressed supporters attended the “Let’s Make a Deal” Breast Cancer Awareness show and it will air on Monday October 7th @ 3:00 PM! Set your DVRs and see if you can recognize Brandi Wilson, Gayle Marshall, and friends on the […]

Cannondale and Irvine Bicycles Donate a Bike!

Get Your Bids Ready for the Cannondale Women’s Quick 4 in the Silent Auction! We are thrilled to announce that Cannondale is sponsoring The Boob Ride once again this year! Cannondale is a bike manufacturing and apparel company whose cycling team has won multiple Giro d’Italia Maglia Rosas, and even won the Girod’Iltalia and the Vuelta […]

Hungry, Hungry Cyclists

Eating on the bike is one of the most important performance factors to cycling. Many people don’t eat enough, don’t eat at the right time, or even overeat the night before (Carb-load!!!). We found a great article about what to eat, when to eat, and how to eat called “Cycling Nutrition for Beginners”. Their recommendations […]

10th Anniversary Beer Glasses

What goes great with healthy boobs? Commemorative 10th Anniversary beer glasses! These glasses feature our logo and our 10th Anniversary text on the back of the glass. The bottoms are blue in keeping with the 10th anniversary color scheme, and they are quite sought-after. You can pre-order yours online and pick it up at the […]

2019 Yellow Bra Sponsor – The Craftsman Bar and Kitchen

The Craftsman Bar and Kitchen is back as our Overall Yellow Bra sponsor! The Craftsman Bar and Kitchen is a cool bar next to the Santa Monica Pier that is famous for their custom cocktails and extraordinary tater-tots! John Grondorf, the owner, has created a F*ck Cancer cocktail promotion at the bar and the proceeds […]